When it comes to Windows 8 and Windows Phone, Microsoft has been caught in a Catch-22. People buy devices for the apps. Developers only want to write apps for devices that already have a lot of users. Microsoft has to convince app developers to write for Windows, not just iOS and Android, in order to sell more devices. This week during its developer conference, the company unveiled a grand strategy to break the stalemate. It announced a plan to deliver what's known as the "Holy Grail" of app development: write the app once and it runs on everything, Windows 8 devices, Windows Phone 8, Xbox, iOS and Android. Microsoft's plan consisted of lots of new development software, updates to existing software and new features in its app-hosting cloud Azure. Plus, Microsoft also launched a new software foundation that will bring even more "Holy Grail" tools to app developers, for free. Many people who attended the conference liked what they heard. A lot. Busin...
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